Wednesday, October 01, 2014

Un-thought-through specials

I was reading the newspaper at the weekend when  I came across a rather odd ad. I wish I had cut it out, but I can't track it down in the recycling for now. It was for an undertakers and read 'Unlimited words on your gravestone on all orders received before October 1st'. That seems fine until you think it through... what are you meant to do? Bump off Granda if he looks like he might croak it around October 4th, so you can have both birth and death date engraved on it? Thomas did consider pre-ordering his own and asking for his blog to be transcribed on it in its entirety, but it looks like he's now missed that boat!

It reminded me of my student days working in H Samuel Jewellers. In the run up to Xmas sales weren't as good as the big boss wanted so we held a brainstorming session to come up with new ideas to get the punters through the door. It was going fine until the assistant manager suggested 'Buy one, get a second one half price' on engagement rings! Quick as a flash all the wittier members of staff drew up mock ads that had us all in stitches, and the idea was instantly dropped!

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